Today I got a nice call from Rhona Sutter at the Pet Realty Network, a group of Pet Friendly Realtors®. Rhona and I had a discussion at one time about different marketing strategies, and I found her to be one of those really nice people who put up with me in one of my cantankerous moments.

I had argued fairly vehemently against outdoor vanity advertising and in favor of pay-per-click ads, and she called to say hello and let me know I was half right, that the vanity ad she bought didn’t work but also that she doesn’t have much success with pay per click for her particular business model.

We also talked about Mark Twain, and the jumping frogs of Calaveras County, which is beyond the borders of the Elite empire, which is Amador County. If Elite Properties were Rome, Amador County would be, I don’t know, probably Gaul. Of course if we’re going to be Rome I think we’ll need more than six people.

So anyway, Rhona’s really a nice lady, and you should go check out her web site.

Being among dogs has a humanizing influence on people.

You’d think it would have a dogizing influence, but there you go.

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