The Real Estate Blogging Bubble

Posted by John Lockwood on November 28th, 2006

I was just looking around today at some fellow bloggers and marvelling at how many real estate blogs have sprung up in the last few months. I predict that soon they’ll be almost as numerous as Advanced Access template sites were three years ago. I used to do link building back then and everywhere I turned there was another Advanced Access site with its navigation elements taking forever to download. My friend Jim Cronin over at the Real Estate Tomato is doing his level best to get one of my competitors placed well for the Sacramento market, and she’s doing a creditable job. Meantime I even bumped into a Connecticut blog a little earlier today. Connecticut, for Pete’s sake. They don’t have more than about three web sites in the whole state, but now someone over there has a real estate blog.

And of course, running parallel to the bubble in real estate blogs, there’s also a bubble in real estate bubble blogs. Certainly the real estate market will level off some day, though reasonable pundits may certainly disagree on how high above 79 cents the prices are likely to be at that point. My own opinion is that they’ll be a lot closer to the current prices than 79 cents before prices start to rise again. The inevitable upshot of prices leveling off will be a decline of interest in the real estate bubble blogs, so now is definitely the time to start courting the key words “Real Estate bubble bubble” or “Real Estate B2“.

That is to say, now is the time to do that if you have nothing else to do. My business has slowed a spot from last week, but I’ve still enough active files on my desk to keep me off the street, and the promotion work on the Hunger Blogathon is taking up the rest of the time. Here’s the Flier by the way — sponsoring me would be a good thing.